'It’s difficult enough just to keep up with what’s going on in the fastchanging CX world. But read this book and you might be able to get a little bit ahead of your own competitors, at least for the time being …' Transform Customer Experience is your ultimate guide for putting your customers first. Don Peppers, founder of CX Speakers and the Peppers and Rogers group, writes an insightful foreword in Isabella's book about "The Red Queen Effect", which describes the rapidly cha